MicroStrategy Stock Hits ATH Thanks to Bitcoin Surge

Institutions will take a closer look at Bitcoin with MicroStrategy's stock on a major rebound.

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MicroStrategy (MSTR), the largest publicly traded corporate holder of bitcoin, just hit a new stock high of $350 yesterday, as BTC surged to new all-time highs.

What's the scoop?

  • The MSTR spike marks a long-awaited milestone, surpassing the firm’s previous $333 ATH set back in March 2000—trough to peak took more than 24 years.
  • MicroStrategy’s stock boom follows the firm’s latest bitcoin buying spree, with an added 27,200 BTC acquired, pushing its total holdings to 279,420 BTC.
  • MSTR’s single-day trading volume reached an unprecedented $12 billion—six times the volume of major stocks like JP Morgan and General Electric, as noted by Bloomberg’s Eric Balchunas.

Bankless take:

MicroStrategy is now decidedly in the spotlight as a crypto-focused giant thanks to CEO Michael Saylor's repeated doubling down on bitcoin when other traditional companies wouldn't. Additionally, this strategy highlights a growing institutional focus on bitcoin as a strategic asset. MicroStrategy may have popularized this approach first, but more mainstream majors are undoubtedly on the way.


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William M. Peaster

Written by William M. Peaster

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William M. Peaster, Senior Writer, has been with Bankless since January 2021. Immersed in Ethereum since 2017, he writes the Metaversal newsletter on the onchain frontier, covering everything from AI projects to crypto games, as the team’s lead NFT analyst. With a background in creative writing, he writes fiction and publishes art on Ethereum in his free time. He lives in Washington.

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